01
Week 1–2
Audit & thesis
Existing accounts, funnel, creative, data. Sharpest one-page thesis we can write.
← All services
05 — Digital Marketing
Marketing that moves the metric.
Paid acquisition, content, lifecycle and partnerships. We are a small, senior team that thinks in cohorts and ships in weeks — not a media-buying agency.
What you actually get.
Deliverables
01
Channel strategy
Where to play, where not to. Honest forecasts on CAC, payback and scale.
02
Creative production
Static, motion and short-form video — built per platform, tested weekly.
03
Paid media management
Meta, TikTok, LinkedIn, Reddit, YouTube. Reviewed weekly, restructured monthly.
04
Lifecycle & CRM
Email & SMS automation, segmentation, retention loops. Klaviyo / Customer.io.
05
Content engine
Editorial planning, writing, production. Built around proprietary POVs, not the keyword tool.
06
Measurement
A single source-of-truth dashboard. Cohorted, not vanity.
Engagement
How an engagement actually feels.
02
Week 2–3
Build the lab
Pixel/server-side tracking, naming conventions, creative library, dashboard.
03
Week 3–4
First creative wave
10–20 creatives across formats, mapped to the funnel. Launched, tagged, reviewed.
04
Ongoing
Weekly cadence
Monday review, Wednesday creative drop, Friday plan. Repeat.
05
Every 13 weeks
Quarterly reset
Strategic rethink, creative refresh, account restructure if needed.
Stack & tooling
Meta Ads
TikTok Ads
Google Ads
LinkedIn Ads
Klaviyo
Customer.io
Segment
Mixpanel
Triple Whale
Notion
Selected work
Recent engagements in this discipline.
FAQ
No. We focus on craft, content and product, and partner with specialist SEO studios when you need them. Happy to introduce.
Our retainers start at $14k/month. Comfortable scaling from $35k to $550k+ monthly media spend.
Yes — static, motion, UGC and short-form video. Heavier film productions are partnered with our production network.
A single shared dashboard, plus a 10-minute Loom every Monday. No deck theatre.
Ready when you are